vendredi 11 novembre 2016

What to Do in the Face of an Ugly Social Media Crisis

We all hope it will never happen to us. After all, we're small. No one is paying attention right? Wrong, some of the biggest social media blunders have happened to unsuspecting people and companies that never thought in a million years that they could be thrust in the limelight.

With the way our knee jerk, constantly outraged society works, anyone, at anytime could be the next viral villain, or target of attacks simply from making the wrong Tweet, wrong response or saying the wrong thing that gets picked up by the right person or group that can make your life a living hell.

Instead of relying on hope, it's best to be prepared so that in the slim chance you are thrust into the limelight that you aren't completely unprepared and make it worse.

What to Do in the Face of an Ugly Social Media Crisis | Social Media Today


100 email list challenge

Hello SBF fellows,

I'm from Paris, English is not my first language so please bear with me :)

I am Sylvestre, a freelance web developer who's been reading a lot of inspiring books in the past few months. Long story short, one of the books recommended to listen to podcasts for learning new languages... which I did for learning mandarin.

But then I came across Smart Passive Income (SPI) while I browsed for more podcasts, it's been there for a while (since 2008) but I only discovered it last week. I'm sure many of you have heard of Pat Flynn, that guy got me addicted to his contents... I subscribed to his newsletter, follow him on Twitter, liked his Facebook page and joined his private Facebook group, all that within a day. I'm not here to promote SPI, just wanted to say how pumped up I am.

Now, let's get to the point: SPI started a challenge 24 hours ago which consists in building up a 100 email list in 72 hours. I have 48 hours left and I got 0 email in my list for the moment. It's time to take action!

While I worked for my clients (I'm a web developer remember ?), I noticed that I was doing the same thing over and over again in the beginning stage of the project:
- sign NDA (client rarely has one ready at that point)
- wait for his technical specifications (poorly written most of the time)
- setup a domain name
- setup a web server
- setup SSL
- install my favorite PHP framework on the web server
- more configuration on the web server
- create a bitbucket account
...
and the list goes on.

Days that I spend doing those tasks are actually charged because after all, I trade my time for money. The client also spends a lot of time figuring how to write an NDA, a tech spec document. I can imagine how difficult it is for a non tech person to look for a freelancer when he doesn't even know much about IT web technologies.

That's how I got the idea to create a turnkey package service that we could deliver in a day. Basically, after market validation, the next step is to actually create the online product right? That's where my service kicks in.

Now, if you think that the idea is sustainable and if you are interested in knowing more about my future service, please join my newsletter here:
http://ift.tt/2fHbUuS

My goal is to validate my own market and see what your struggles and needs are so I can offer a better service to everyone.

If you are not interested in my project, please just let me know why, that will also help me improve.

I will keep you updated on the number of emails I collect from SBF.
Talk to you guys soon!


jeudi 10 novembre 2016

How to retain Employees

5 Reasons to Retain Employees

Employees are undoubtedly the foundation of every organization. They sustain the functionality of the organization by performing day to day operations and maintaining client relationships. It is nearly impossible for an organization to be successful without hardworking and dedicated employees. It comes as no surprise that organizations focus a considerable amount of time on recruiting the best employees. Organizations put great effort into creating these employees with hopes of a high return on investment. But what happens to an organization once an employee leaves? To provide perspective on the importance of employee retention, we have compiled a list of five reasons why organizations should retain employees:

Cost- Organizations with a high employee turnover rate typically incur higher costs. Between advertising, training, and other organizational operations, the cost of replacing an employee can heavily impact the operational budget. A recent study shows that the cost of replacing lost talent is 70 to 200 percent of that employee’s annual salary. By retaining employees, the organization will be able to keep overall costs to a minimum.
Productivity- Once a new employee is hired, it takes significant time and energy from HR and management to help the new hire learn and adapt to the organization. Time spent on training and orientation is time taken away from focusing on clients and the overall goal of the organization.
Competitors- Once an employee leaves an organization, they are placed back into the vast job market. In many cases, employees may begin to work for a competitor and apply knowledge from their previous employment to their new one.
Positive work culture– Employees that work with each other for a long time eventually adopt traits from each other. Whether it’s their strengths or weaknesses, continuous collaboration will eventually lead to adopted qualities from one another. Long time employees can become so in sync with each other, that they can develop a shared process for accomplishing tasks in an efficient manner.
Client satisfaction- An organization’s success is largely determined by its client satisfaction, loyalty, and perception. An organization with a high employee turnover rate, runs the risk of giving the organization a bad perception. On the other hand, if a loyal client develops a strong relationship with an employee that leaves, the client may leave with that employee to their new place of employment. Thus resulting in a loss of revenue for the organization.
Overall, by retaining employees, an organization cuts costs, creates a great work culture, and increases efficiencies. Usually employees that stick around an organization for a lengthy time are treated well by employers. A tight niche organization that is based off of loyalty is looked fondly upon by outsiders and can therefore promote an organization as a top workplace. Keep your employees happy by getting to know each one as an individual. It’s not just about investing time and money in your employees, but a bit of a personal relation as well. By making your employees feel comfortable in the workplace, retention rate will go up and so will the overall success of the organization.


Fraud??? Anyone ever run into one like this.

I just got a call from my bank. Before I get into that checks usually come into our office and wire transfers of course go right to the bank. Well, the bank office received a check from Canada made out to us for $ 95,000.00 which is far bigger than any checks we usually get. They called because it seemed suspicious but the only thing they can figure out is that had they deposited it somehow it would enable the writer to clean out our account. They are forwarding it to their fraud department. I have encountered a lot of fraud attempts but never one like this so I am curious if anyone else has encountered something like this.


mercredi 9 novembre 2016

Introduction

Hi All!

My name is Colin I am a young entrepreneur out of Colorado and the founder, owner and single operator of a managed cyber security firm called Orange Ninja Security. I started my first business out of high school and did very well but ended up falling on my face!!! I learned alot and took my experiences to create a newer much better business to which is my baby now. I look to meet all of you and exchange ideas with all of you!

Thanks!
-Colin


Hello All!

Hi Everyone, my name is Rai (pronounced ray) & I'm seeking to help those in need of google adwords, pay-per-click (ppc) management & online marketing help. I'm located in Fort Lauderdale, FL. Shoot me an email or give me a call if you have any questions. :)


Hello everybody

My name is Nicolo, I'm Italian and after years traveling around the world I set base in Tel-Aviv. It's now 7-8 years I'm working as an SEO and content marketing specialist, I use to be an employer as well as an employee (like right now), therefore I know and understand both sides difficulties. If I can help with SEO or digital marketing questions or problems don't hesitate to ping me back. :)