lundi 28 novembre 2016

Black Friday Online sales hit record breaking $3 billion. $1 billion by phone.

I remember when holiday online sales were $100 million and how astounding that was. I remember when 10% of those sales being from mobile devices was a big deal.
If you haven't figured it out yet, phones are going to be the most used internet device. For many, it already is.

Quote:

Black Friday online shopping is continuing to grow, and this Friday was another record-breaking day. According to a new report out this evening from Adobe, which has been tracking e-commerce transactions throughout the sales holiday, Black Friday is on track to set a new record by surpassing the $3 billion mark for the first time. It’s also expected to become the first day in U.S. retail history to drive over a billion dollars from mobile sales.
I'm curious how mobile friendly everyone is. Are you completely accessible to people on phones? Could someone find, do business with your company by phone alone? Can your website make the sale all by itself if needed?
Do you still have work to do? If so, where do you think you're missing the boat?


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