mardi 27 décembre 2016

The real reason your Crowdfunding campaign failed

We get a lot of questions about Crowdfunding campaigns and try to hit on a few key elements that successful ones have. This Fast Company article gets down to brass tacks and describes the things that you need to take seriously and do well to have any hopes of having a successful one yourself.

Quote:

Whether it’s Kickstarter, Indiegogo, GoFundMe, or any of the other thousands of sites out there, no crowdfunding platform can source funders or market a new product or service all on its own. The crowdfunding campaign can do that, but the platform can’t.

It’s a subtle yet crucial distinction—and one reason so many crowdfunding efforts fall flat. The sole purpose of the platform itself is to facilitate payments! The rest of it is good, old-fashioned networking. Here’s how to get it right.

You read the rest of the article here: http://ift.tt/2inVEB5

Has anyone here tried crowdfunding? If so, how did it work out for you?


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