I'm experimenting with publishing articles on LinkedIn's Pulse platform and I'm starting to see some signs of a return on my investment of time.
At the moment I'm playing around with different formats (quick tips, top 10 lists, infographics etc) to see which works best. (Top 10's are working really well).
The trouble I'm having is getting people from the LinkedIn article to my website. I don't really want to go down the route of turning my articles in to full on advertorials so I have just been using small bio's at the bottom of the article. So far the conversion rate is just under 1%.
How do I get this conversion rate up? What do other people do to convert articles in to site visitors?
At the moment I'm playing around with different formats (quick tips, top 10 lists, infographics etc) to see which works best. (Top 10's are working really well).
The trouble I'm having is getting people from the LinkedIn article to my website. I don't really want to go down the route of turning my articles in to full on advertorials so I have just been using small bio's at the bottom of the article. So far the conversion rate is just under 1%.
How do I get this conversion rate up? What do other people do to convert articles in to site visitors?
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