samedi 13 août 2016

Launched a website, no sales - should I continue?

I've recently launched an online retailing website, the product we are selling is popular and there's quite a few websites selling it out there. My prices are 10-20% lower than competitors' and we currently have a campaign "buy two items and get one for free". Google Advertising has brought about 500 unique visitors to our website over the last three days, however not a single order have been made by the visitors, nobody even added anything to the cart. Should we pull the plug on the business? Does it make any sense to invest more in advertising of this website given that out of 500 unique visitors there were no orders at all?


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