Google Domains is a real thing now

I knew that Google was a licensed domain registrar and has been for a couple of years now, but I always wondered why and like others speculated that they were using registration info in search algorithms. Now we know what they've been planning and it has launched

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Google has launched a public beta of its Google Domains service in the US. It primarily focuses on offering businesses a way to claim their website domain name as well as web page creation features.

• Improved search and suggestion experience to help you find the perfect domain name


• Over 60 new domain endings like .company, .florist and .coffee


• A simple dashboard to manage your domain, website and email settings


• The integration of Blogger so you can create a blog and easily connect it to your domain


• The ability to quickly browse website template themes and compare the plans and features of our website building providers


• Dynamic DNS so you can setup your domain and keep it pointing to the same computer even when the IP address changes.

Source: The Google Domains public beta begins in US | Android Central

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Here's the official registration portal:

http://ift.tt/TpmzyU